Social Media Marketing (SMM) is a media used to make customers through social platform , this platform help to promote a product or service. Through these media channels, consumers can interact with them directly connect consumers and audiences to businesses that share the same needs, wants, and values. public media networks allow followers to “retweet” or “repost” which occurs quite frequently on some popular public media sites.
The message repeated by users , the user’s connections are able to see the message, therefore reaching more people. Because the information about the product is being put out there and is getting repeated, more traffic is brought to the websites. These public Media has a powerful ability to reach across the globe.