Social Media Marketing (SMM) is a media used to make customers through social platform , this platform help to promote a product or service. Through these media channels, consumers can interact with them directly connect consumers and audiences to businesses that share the same needs, wants, and values. public media networks allow followers to “retweet” or “repost” which occurs quite frequently on some popular public media sites.
The message repeated by users , the user’s connections are able to see the message, therefore reaching more people. Because the information about the product is being put out there and is getting repeated, more traffic is brought to the websites. These public Media has a powerful ability to reach across the globe.
Google adwords is an online advertising platform developed by Google, it is developed in October 23, 2000,Google Ads offers services under a pay-per-click pricing model.
Pay-per-click (PPC), is an internet advertising model it is used to manage traffic to websites, in this PPC model advertiser pays a publisher when the ad is clicked.
Email and sms marketing play a importante role in promtions
Email marketing help of sending a commercial message, to a certain group of people and customers who are intrested in that products, using emails. It involves using email to send advertisements, request business, or solicit sales or donations.
The purpose of email marketing to enhancing a relationship with current or previous customers, and acquiring new customers or convincing customers to purchase something , and share with third-party ads.
SMS Marketing is another way to connecting with customers through mobiles sms,now days mobile marketing also done with the help of whatsapp, its broadest sense, every SMS sent to a potential or current customer could be considered SMS marketing
Search Engine Optimization (SEO) is used to make traffic in our website more and more people will connect to our website.
It is process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine.
Steps Of SEO
Key Word:- It is a first step to a sucessfull seo process. Research what people are searching according to your business.
If you notice some key words are too competative use lage keyword (two and five words)
which will be easier for you to rank.
Meta Tags:- It play a vital role in seo process if you type any any keyword into a search engine, you’ll see
how that keyword is reflected in the title for that page.
Content:- It is a king in seo step without proper content there is nothing. Content is the best way to rank for keywords and also create positive user experiences.
Backlinks:- A most important step in seo. It is not about having large quatity of backlinks its about having quality of backlinks which give proper rank
Social Media:- Must establish a strong social media presence on sites like Facebook, Pinterest, Twitter, etc.
Images:- People Search products or content they will look at images too
What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert.
Use your company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.